Black on light01
Original PNG · Transparent Download
BAZAARSWAP BRAND GUIDELINES
Clarity.
In every detail.
One identity. A considered system.
Everything you need to make it unmistakably BazaarSwap.
BRAND SYSTEM / 02Original assets. Carefully preserved.
01 / THE IDENTITY
The mark.
Exactly as intended.
The original black and white symbols are the foundation. Keep their proportions, character, and texture intact.
White on dark02
1254 × 1254 px Download
Give it room.
Leave at least one quarter of the symbol’s width clear on every side.
Keep it original.
Use the supplied files. No tracing, recoloring, stretching, filters, or replacement symbols.
Choose contrast.
Black belongs on light. White belongs on dark. Use a calm, uninterrupted background.
02 / LIGHT & DARK
Two modes.
The same care.
Each mode has its own surfaces, text, and borders. The hierarchy stays consistent. The right logo follows the theme.
BazaarSwapLightEXPRESSION / LIGHT
Space to
see clearly.
Calm surfaces.
Uncompromising readability.
BazaarSwapDarkEXPRESSION / DARK
Focus on
what matters.
Measured contrast.
Nothing competing for attention.
The essential palette.
Choose a color to copy its HEX value.
Silver is secondary text on dark surfaces. Slate is secondary text on light surfaces. Subtle borders are decorative; controls use stronger contrast.
03 / TYPOGRAPHY
Let the words
do the work.
A clean sans serif. Confident scale. Enough space to breathe. Use the system font stack for a familiar, fast experience on every device.
SYSTEM SANS / REGULAR · MEDIUM · SEMIBOLD
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 & @ % +
DisplayMake it clear.Short. Deliberate.
HeadingEvery detail belongs.One idea at a time.
BodyHelp people understand their options and decide what comes next.Readable at every size.
04 / VOICE
Say what matters.
Then stop.
Direct, useful, and measured. Explain the choice. Use evidence for claims. Make the next step feel obvious.
Clarity before
you swap.
Compare available swap quotes with BazaarSwap and review your route before you act.
Compare routesExplore the
possibilities.
Explore BazaarSwap documentation for cross-chain quote and execution workflows.
Explore the API05 / YOUR ASSETS
Ready for
the next detail.
The complete kit, the original symbols, and the rules that keep every application consistent.
01 Complete brand kitGuidelines, logos, campaign layouts, messaging, and theme tokens ZIP Download02 Brand guidelinesIdentity, both themes, typography, voice, and application rules PDF Download03 Original black logoTransparent · 1254 × 1254 px · Unmodified source PNG Download04 Original white logoTransparent · 1254 × 1254 px · Unmodified source PNG Download05 Light & dark theme tokensPaired colors, readable contrast, and a system font stack CSS Download
Version 2.1 · September 2026. Original supplied logos are authoritative. Layouts and theme rules are the revised design system.